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"Offer" Defined
An offer is a manifestation of willingness
to enter into a bargain, which creates in the offeree the power of acceptance.
(Rest.2d
§24.)The person making the offer may revoke the offer at any time before the communication of acceptance by the person to whom the offer is made. Except in the case of an option contract, the offeror retains the power to revoke even though the offer is stated to be good or irrevocable for a specified period of time.An offer is revoked: 1) By the person who made the offer, giving notice of revocation to the person to whom the offer has been made; 2) By the lapse of time set forth in the offer for the acceptance, or if no time is set forth, the lapse of a reasonable time without communication of the acceptance; 3) By the death or insanity of the person making the offer.
Q. If an advertiser promises to pay money to anyone who contracts the flu after using a certain medicine, has an offer been made which can be accepted?A. In Carlill v. Carbolic Smoke Ball Co. (1893) 1 Q.B. 256, defendant published the following advertisement: "£100 reward will be paid by the Carbolic Smoke Ball company to any person who contracts the increasing epidemic influenza, colds or any disease caused by taking cold, after having used the ball three times daily for two weeks according to the printed directions supplied with each ball. £1000 is deposited with the Alliance Bank, Regent Street shewing our sincerity in the matter. In response to this advertisement plaintiff used one of the balls as directed. When she caught the flu, she sued and was awarded £100 damages. The court held the advertisement was not "a mere puff" but an offer under which "the reward is offered to any person who contracts the epidemic or other disease within a reasonable time after having used the smoke ball." (See also, unilateral and bilateral contracts.)© 2005 by lawschoolhelp.com and Craig A. Smith | ||||
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