Injunctions to Protect Privacy
In Eastwood v. Superior Court, 149 Cal.App.3d
409, 198 Cal.Rptr. 342 (1983), the National Enquirer published a story
allleging that Clint Eastwood
was involved in a "love triangle" with Sondra
Locke and Tanya Tucker. Eastwood
brought two causes of action, one for invasion of privacy and the other
based on Cal.Civ.Code
§ 3344, for misappropriation of his name and likeness for publicity.
Eastwood alleged that the Enquirer employed his name, photograph and likeness
on the front page of its paper and in related T.V. advertisements, without
his prior consent for the purpose of promoting sales of the Enquirer. The
court rejected the Enquirer's argument that a news account, even a false
one, is protected by the First Amendment and held that the First Amendment
does not immunize the Enquirer when the entire article is allegedly false.
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